BrighterMarketing
The Process

Live in 14 days.
Results in 30.

No long onboarding. No bloated agency teams. A focused, repeatable process that gets your AI marketing running fast — then compounds every month.

Discovery & Strategy
Days 1–3
Build & Launch
Days 4–14
First Results
Day 30
Compounding Growth
Month 2+
01
Days 1–3

Discovery & Strategy

Before we build a single thing, we understand your business.

Most agencies skip straight to tactics. We start with a deep audit of your current marketing, your audience, your competitors, and your numbers — then build a custom AI strategy around what will actually move the needle for your specific business.

Day 1
Kickoff call & access
60-minute call to understand your goals, current setup, and what's worked or failed before. We request access to your ad accounts, analytics, and any existing content.
Day 2
Full marketing audit
We audit your ad performance, content, SEO rankings, website conversion rate, and competitor positioning. Every gap becomes an opportunity on your roadmap.
Day 3
Strategy & 90-day plan delivered
You receive a written AI marketing strategy — which services we're deploying, why, in what order, with clear KPIs and a 90-day growth forecast. No fluff, no vague goals.
We handle
Full competitive analysis
Ad account & analytics audit
Audience mapping & segmentation
Written strategy document
KPI targets & 90-day forecast
You provide
Access to ad accounts & analytics
Brand assets (logo, colours, fonts)
60-minute kickoff call
Any past performance data
📋
End of phase deliverable
A written AI marketing strategy, 90-day growth plan, and agreed KPIs — before a single shilling is spent on ads.
02
Days 4–14

Build & Launch

Everything goes live within two weeks.

This is where most agencies take months. We move in days. Campaigns are built and tested, content pipelines are established, WhatsApp agents are trained, and dashboards go live — all within the first two weeks.

Days 4–6
Campaign architecture
Ad campaigns are structured across your chosen platforms. AI models are trained on your brand voice. Initial creative variants are produced — copy, visuals, hooks.
Days 7–10
Content pipeline & agents live
Content calendar is set up and first posts go live. WhatsApp agent is built, trained on your FAQs and products, and tested end-to-end. SEO keyword targets are locked in.
Days 11–14
Full launch & dashboard live
All campaigns launch. Your analytics dashboard goes live with real-time data. You get a walkthrough of everything — where to look, what the numbers mean, and what we're watching.
We handle
Campaign setup across all platforms
All creative production
WhatsApp agent build & training
Content calendar & first posts
Analytics dashboard build
Full launch walkthrough call
You provide
Ad budget (funded direct to platforms)
Product/service information
Approval on creative before launch
30-min launch walkthrough call
🚀
End of phase deliverable
Everything live: active campaigns, running content, a trained WhatsApp agent, and a real-time dashboard — all within 14 days of signing.
03
Day 30+

Optimise & Scale

This is where the AI advantage compounds.

Traditional agencies report on what happened last month. We're already acting on what happened yesterday. Our AI optimises bids, rotates creatives, and adjusts targeting in real time — so every week you're running smarter campaigns than the week before.

Week 2–4
Data accumulation & learning
AI models accumulate performance signals. We identify what's working, what isn't, and why. Initial optimisations are applied — budget reallocation, creative rotation, bid adjustments.
Month 2
First results review
Formal review call against your KPIs. We present what improved, what we're changing, and the plan for month two. Most clients see their cost per lead drop in this period.
Month 3+
Compounding performance
SEO rankings build authority. The WhatsApp agent handles more conversations with better accuracy. Ad algorithms are fully trained on your audience. Results compound month on month.
We handle
Daily AI campaign optimisation
Weekly performance reports (Fridays)
Monthly strategy review calls
Ongoing content production
SEO publishing & link building
Agent retraining as needed
You provide
Monthly strategy call (30–60 min)
Feedback on new creative
Any product or offer changes
📈
Ongoing commitment
Lower cost per lead, more qualified inbound, and organic growth that compounds — tracked and reported every single week.
Ongoing rhythm

What happens every week, month & quarter

Once you're live, here's the exact cadence you can expect — no chasing, no silence.

Every day
AI Optimisation
Bid & budget adjustments
Creative performance monitoring
Anomaly detection & response
Every Friday
Performance Report
Spend, leads & revenue summary
What changed and why
Next week's focus areas
Every month
Strategy Review
KPI review vs targets
30-day plan for next month
New opportunities identified
Every quarter
Growth Planning
90-day roadmap refresh
Budget & scope review
New service opportunities
Common questions

What people ask before they start

Do I need to be technical to work with you?
Not at all. We handle everything — setup, integrations, dashboards, agent training. You need to provide access to your accounts and show up to calls. That's it.
How much of my time does this take?
In week one, roughly 2–3 hours total for the kickoff call and providing access. After launch, it's a 30-minute monthly call plus reading your Friday report. We do the work.
What if I only want one service, not all four?
Completely fine. Most clients start with one or two services and expand as they see results. The process is identical — we scope what's right for you in the strategy phase.
Is 14 days to launch really realistic?
Yes — provided you give us access and approvals promptly. The bottleneck is almost always waiting on clients, not on us. We've launched complex multi-service engagements in under two weeks consistently.
What if I'm not happy with the strategy?
The strategy is a collaborative document. You review it before we build anything. If something doesn't feel right, we revise it until it does. Nothing goes live without your sign-off.
When will I actually see results?
Paid campaigns typically show cost-per-lead improvements within 2–4 weeks. Content and SEO take 60–90 days to compound meaningfully. WhatsApp agents start handling conversations from day one of launch.
Ready to start?

Day 1 starts with a free audit call.

30 minutes. We look at your setup, show you the gaps, and tell you exactly what AI would change. No commitment required.